Buyer + offer scorecard
Describe the decision, check program rules, and compare audience fit and evidence.
Free / The Affiliate Campaign Kit
From a good idea
to a useful campaign.
Choose worthwhile offers, plan helpful content, and know what to review. A 10-page fillable workbook plus six editable working templates and a quick-start guide.
2026 holiday calendar included. Reuse the sequence for any season.
Free with your email address. Newsletter updates are optional; unsubscribe anytime.
Unlock the fillable workbook ↗Your first 45 minutes
Write the buyer brief → check three offers → map one useful page → set your first deadlines. You will finish with a focused campaign brief, not another reading list.
Inside the kit
Tools for the actual work.
Fill the PDF, print it, or copy the text templates into the editor you already use.
Six-week calendar
A dated plan from October preparation through Black Friday, Cyber Monday, and the debrief.
Intent map + content brief
Turn real questions into a page with test notes, useful trade-offs, and a clear next step.
Six-video test matrix
Two openings across three decision angles, with a storyboard and review notes.
Email sequence brief
Preparation, decision, and follow-up messages tied to what subscribers asked for.
Deal check + commission review
Track changing terms and distinguish pending, approved, reversed, and paid amounts.
Choose your format.
Enter your email below to unlock the PDF, complete ZIP, and editable templates. Get access.
Save a local copy of the PDF before typing. Use a compatible PDF reader to keep your answers. Worksheets are completed on your device; they are not submitted to us.
Preview the thinking
A bigger commission is not the whole story.
In the workbook’s hypothetical example, 200 tracked clicks produce six orders at $10 commission each. One reversal leaves $50 approved commission, or $0.25 per click. After $30 in direct costs, $20 remains before labor, tax, and other overhead.
The worksheet helps you ask the right questions; the example is not an expected result.
Read the offer economics guideA few useful answers.
Who is this for?
Solo affiliate publishers, faceless creators, and small content businesses planning one focused campaign. If you are still choosing a niche, begin with the original Site Starter Kit.
Do I have to join the email list?
An email address is required for access, but newsletter updates are optional. Enter your email below, choose whether to receive lessons, and unlock the PDF, ZIP, and PDF templates. You do not need to confirm a newsletter subscription to use the kit. Unsubscribing later does not remove files you have already downloaded.
Does this send emails or launch a campaign for me?
No. These are planning tools. You decide what to publish and verify the relevant product, platform, and program rules.
Can I use it after the holiday?
Yes. Shift the six-week sequence to your next campaign. The buyer brief, offer checks, content templates, and review method work throughout the year.
Read it. Fill it. Try one thing.
Use the campaign guides when you want a worked example or help with a specific decision.
Explore all eight guides